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MiTú

Join MiTú Network

MiTú is a new YouTube network that brings together a variety of home-based content creators that have popped up over the past few years. MiTú brings them together under a unified, branded network and pairs them with professional marketers, programmer and traditional TV executives. The objective of this video was to celebrate the success of MiTú's partners while demonstrating how simple ideas have led to unexpected success. The story we tried to communicate was the promise of this new type of platform for advertisers, for content creators and for viewers.

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